All You Need is Love
...And some easy marketing tips you can use today.
Try these fun ideas and download exclusive campaign materials to promote eyewear sales.
Dress up your window or entryway for Valentine’s Day with a fun display of eyewear in pinks and reds. Get inspired and accessorize with eye-catching details like flowers and hearts—potential and current patients will admire your handiwork, and you’ll increase sales opportunities. Finish off your display by including one of our downloadable “All You Need is Love” posters below. Don’t forget to make the most out of this marketing opportunity by reminding your VSP patients about the Extra $20 to spend on featured frame brands.
Create a selfie station in a well-lit area of your office. Keep it up year-round, or use it for trunk shows or special holidays, such as Valentine's Day or St. Patrick's Day. It will not only be fun, but it may also encourage patients to share their selfies on social media. Ask them to "check-in" at your office on Facebook or Instagram so all their followers can see where they purchased their awesome new eyewear.
Download, send, and post. Use these professionally designed marketing materials to encourage your patients to make an appointment and get fitted for the latest eyewear this season.
WAYS TO USE THIS MARKETING COLLATERAL:
Get social with status updates and images. Download a love-inspired Facebook or Instagram tile:
Leverage the power of email to reach your patients. Download a campaign to email to your patients at the beginning of the month