Showcase fall frames. Fall 2016 fashion is all about neutral colors such as beige, pumpkin spice, and forest green. Showcase neutral-colored frames together and incorporate festive décor. Think burlap, pinecones, and mini pumpkins to accompany the autumn tones. Get some inspiration here. Put together a display you love? Share your photos by emailing them to us at mymarketingteam@vspglobal.com.

Boost engagement online. Ask your followers to post a picture of their favorite cold-weather accessory. Choose a winner and offer a discount on frames to complement their Fall style.

Download, send, and post. Use these professionally designed marketing materials with your patients and encourage them to make an appointment to get fitted for new eyewear this Fall.


WAYS TO USE THIS MARKETING COLLATERAL:

Download

Get social with Facebook status updates and images. Download a festive Fall Facebook tile:

Include the following copy in the post: 
Did new glasses make your list of fall must-haves? Think about a different shape or color to compliment your Fall look.
Or, go to the Social Media Management page to sign up for content you can easily post to your page*.

Already using Social Media Management? Be sure to schedule your posts for the coming months.

Must meet all specified Premier Program targets to qualify for free Social Media Management. Limited availability.

Send
Leverage the power of email to reach your patients. Download an email campaign to email to your patients at the beginning of the month:

Don’t have a way to email patients? Learn how you can get access to a library of content with a leading patient engagement platform with help from My Marketing Team.

Post
Download a poster to display in your office: