Spring into New Frames
Out with the old, in with the new!
Use these professionally designed marketing materials with your patients and encourage them to make an appointment to get fitted for fresh, new eyewear. It’s easy to spring into style with a colorful, edgy frame paired with a UNITY® lens. Add Sharper Image® TechShield for blue light protection, or use sunsync® for indoor to outdoor comfort.
Have fun with your Spring campaign! Here are some ideas:
- Encourage online patient reviews on www.vsp.com (new feature exclusive to Premier providers!) or Yelp, and raffle off a Spring 2016 frame to reviewers.
- Try a Social Media Campaign, “My Fresh New Look”, where patients can post selfies of their new sunglasses or frames on your page and be eligible for a discount on a second pair!
- Host your own “Spring Into Style” event, showcasing Spring 2016 styles with a trunk show highlighting your newest frame collections. Contact your Marchon or Altair frame representative to coordinate a show.
Spring is the perfect time to freshen up your marketing materials and remind your patients to take advantage of Premier exclusive benefits!
WAYS TO USE THIS MARKETING COLLATERAL:
Spring in the City or Spring Picnic to display in your office.